
Sustainability I Energy
AMPLUS SOLAR
Deliverables
Brand Strategy
Video marketing
Lead Generation
Event Marketing

The Goal
- Capture a complete project from inception to completion
- Create a string brand campaign
- Establish Credibility: Create a professional presence that positions Amplus Solar as a trusted and reliable player
- Showcase Sustainability Leadership: Highlight the company’s commitment sustainable innovation

The Solution
- Shot a complete time lapse video of one of the most unique projects of rooftop solar project in Pune on a mall during pioneering years of solar
- Built a strong lead gen campaign with contest based approach
- Worked to get B2B Leads from Industrial segment

The Result
- Generated 17 high-quality leads, contributing to revenue well beyond targets
- Secured major projects with top-tier clients including, a mall, electronic factories, automobiles majors
- A non-stop time lapse video of 90+ days captured & portrayed the entire processs of EPC instant ion in a rooftop solar project in a mall.
- Early market entry advantage which led to 12X growth and finally being acquired by Petronas and is now a Gentari Company
- Positioned Amplus India as a trusted leader in Solar Business in India
Lead gen campaign
